To the original point of the thread: I saw one of the marketing guys tweet about GREAT turnout at a “Clutch’s Crew” organizing event. They were definitely present at several of the matches so far this weekend. Very encouraging!
My best bet is that this is some splash-over CJ effect. I think the hoops excitement got things rolling, and it’s contagious. If you have fun at an athletic event, you’ll look for other events to get together for. I know I’ve been paying attention to LU hoops for years, and that brought me to this board. Getting engaged here has dialed up my interest in the other sports. I’m guessing that the same has happened, to some extent, with student sports fans.